
Athens Olympics 2028 - Brand Book
Welcome to the Athens Olympics 2028, where tradition meets modernity in a celebration of athletic prowess and global unity. The brand identity chosen for this historic event honors the time-honored tradition of the Olympic Games while embracing the simplicity and purity of sports. Rooted in classical foundations and timeless classicism, our approach captures the essence of the Games and showcases the diversity and colors of nations, cultures, and sports.











